Read what julerennt has to say:

Remembering Why I Study Media

Published on Monday, 6. November 2006, 18:38.
About: media, global business, internet, organizational culture
I mean it is so obvious but still I was not sure if media or a web application in my case could actually help businesses to cross borders. It sure can! :-)

"Technology has permeated every aspect of organizations and has fundamentally redefined the meaning of work. Technology has simultaneously shrunk the world and expanded the boundaries of the organization. Businesses are able to effectively manage local businesses at the global level, and employees are able to participate in teambased work environments without ever leaving home."

[p.67 in: Gerald R. Ferris, M.Ronald Buckley, Donald B. Fedo. Human Resources Management - Perspectives, Context, Functions, and Outcomes. Upper Saddle River, NJ: Prentice-Hall, 2002. 4th edition]

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